Luxury experiences for the discerning traveler
Go beyond sightseeing and souvenir collecting
Curated itinerary
Designed to reflect your travel persona
Exclusive enhancements
Access to upgrades without all the phone calls
Luxury escapes
From wellness resorts to villas and cruises
Crafting your journey
Embark on mindful and immersive travel that connects with the soul of a place. Understand the history, appreciate its unique character, and build a personal connection with the destination.
Your Vision —
Share your vision over a brief virtual espresso.
Insider access —
Learn about the access you get with Novella.
Destination Guide —
A platter of options for your refinement.
Booking —
All confirmations in one place.
Hear it from fellow travelers
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“Ella graciously accommodated a last-minute request. She responded to me quickly with all of the information I needed for my stay. I could not have asked to work with someone more kind than Ella… and I look forward to using her help for my future bookings."
Ariana, Solo Traveler
Destination: Chicago
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“Ella’s support was unlike anything we could have planned on our own using Google. We were looking for something off the beaten path and Ella had a wealth of resources to share.”
Tara and Bill, World Travelers
Destination: Portugal
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"Perfectly suggested and reserved for us. Special Happy Birthday card with treats from Ella and hotel waited in the room upon arrival. All expectations were met and Ella's recommendations for Berlin (food, sightseeing, etc.) worked perfectly."
Vadim, Family Trip
Destinations: Berlin, Copenhagen, Prague
About Ella
Ella is a Chicago-based world-wanderer with a passion for exploration and a deep understanding of the transformative power of travel.